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GLOBAL ENERGY COMPANY

Improving Post-Implementation Adoption Through Project Restructuring

A global energy company sought to improve adoption of its existing digital asset management platform across teams and brands, enabling more consistent and effective use.

INDUSTRY

Energy

DURATION

3 Months

CAPABILITIES

Project Restructuring & Governance

Change Management

Marketing Platform Adoption.png
Challenge

Despite the platform being implemented, adoption across teams and brands remained limited.

 

Unclear responsibilities, fragmented coordination and limited visibility into platform usage made it difficult to drive adoption effectively.

Contribution

Analyzed existing usage patterns to identify adoption gaps and define targeted measures to improve platform usage.

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Restructured the project setup and delivery approach to enable effective coordination across teams.

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Introduced governance mechanisms to provide visibility into project progress and support decision-making.

Outcome

A clearer understanding of adoption barriers, supported by targeted improvement measures and a restructured project setup.

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Clearer responsibilities, improved project transparency and more effective coordination provided a foundation for driving platform adoption across teams and brands.

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